Cross-posting is a great way to keep your channels active, save time, and spread your content out to as many people as you can. As with everything that sounds too good to be true, it is. The short-term advantages of cross-posting outweigh the long-term drawbacks, burnout, and growth stagnation. Now, there are awesome benefits to cross-posting information and content. This means you are optimizing content for each channel, custom to the audience and parameters of each platform.

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